Research output per year
Research output per year
Personal profile
Research Interests
- Market Signaling
- Channels of Distribution
- Brand Equity
- Microbrands
- Sustainability
- Agrimarketing
- Education
Teaching Experience
- Marketing Research
- Marketing Communications
- Principles of Marketing
- Digital Media Execution
- Business Models and Operations
- International Marketing (study abroad in Brescia, Italy)
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
Education/Academic qualification
Bachelor, Business, Indiana University Bloomington
PhD, Marketing, University of Kentucky
Master, Business Administration, Xavier University
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Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
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The tyranny of the textbook: An 8-step program on how to stop using the textbook
Firth, D. R., Floyd, T. & Plant, E., Jan 16 2024, Teaching Information Systems. Edward Elgar Publishing Ltd., p. 115-134 20 p.Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review
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A Class Project to Increase Students’ Understanding of Fundamental Operations Management Concepts
Plant, E. & Triche, J., 2023, In: Operations Management Education Review. 17, p. 83-106 24 p.Research output: Contribution to journal › Article › peer-review
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The reference dependence roots of inaction inertia: A query theory account
Pogacar, R., Brigden, N., Plant, E., Kardes, F. R. & Kellaris, J., Mar 2023, In: PLoS ONE. 18, 3, p. e0282876 e0282876.Research output: Contribution to journal › Article › peer-review
Open Access1 Scopus citations -
Is Moneyball Relevant on the Racetrack? A New Approach to Evaluating Future Racehorses
Plant, E. J. & Stowe, C. J., Apr 1 2019, In: Journal of Sports Economics. 20, 3, p. 428-447 20 p.Research output: Contribution to journal › Article › peer-review
1 Scopus citations -
From Evangelical Roots to Capitalist Returns: Market Formation from Community Beginnings
Holloway, S., Martin, D. M., Plant, E., Schouten, J. W. & Tilleman, S. G., 2016, Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Springer Nature, p. 731 1 p. (Developments in Marketing Science: Proceedings of the Academy of Marketing Science).Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review