Aligning BI&A curriculum with industry demand

Tianxi Dong, Jason Triche

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

1 Scopus citations


The growing demand for business intelligence & analytics (BI&A) practitioners has been recognized in higher education. In the past decade, over 130 business analytical academic programs have been launched. To the best of our knowledge, no research has examined whether the current business analytics curriculum design fully fits the industry demand. To answer this question, we take the initial steps of identifying a common set of skills that is frequently required across different business analytics job positions. Further, we reviewed undergraduate business analytics/data science curricula at 29 universities across the U.S. Our results show that companies expect a balanced set of soft and technical skills for entry level BI&A job positions. In terms of the gap between the academic curriculum and skills in demand, Python, Microsoft's Excel, communication, and collaboration skills are underdeveloped in most academic curricula. This study can help universities better align their curricula with the industry demand.

Original languageEnglish
Title of host publication26th Americas Conference on Information Systems, AMCIS 2020
PublisherAssociation for Information Systems
ISBN (Electronic)9781733632546
StatePublished - 2020
Event26th Americas Conference on Information Systems, AMCIS 2020 - Salt Lake City, Virtual, United States
Duration: Aug 10 2020Aug 14 2020

Publication series

Name26th Americas Conference on Information Systems, AMCIS 2020


Conference26th Americas Conference on Information Systems, AMCIS 2020
Country/TerritoryUnited States
CitySalt Lake City, Virtual


  • Business intelligence & analytics
  • Gap analysis
  • Job skills
  • Undergraduate curricula


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