Buying Private Businesses in a Single Vertical: A New Approach to Rural Investment

Dawn McGee, Kiah Hochstetler, Michael Braun

Research output: Chapter in Book/Report/Conference proceedingChapterpeer-review

Abstract

Goodworks Evergreen (GWE), founded by Goodworks Ventures in 2018, adopts an innovative approach to rural investment by acquiring private businesses in Montana to sustain local economies and preserve community jobs. Realizing that there was an entire generation of aging business owners lacking succession plans and limited acquisition interest from institutional buyers, GWE acquired key local businesses in rural areas. GWE’s focus is on profitable, asset-backed enterprises with potential for operational improvement and growth, emphasizing community-oriented ownership and job preservation. Since inception, GWE has acquired seven businesses, primarily in the wood products sector, using strategic acquisitions, targeted investments, and operational enhancements to drive value. Lessons from the COVID-19 pandemic and market shifts have informed refinements to the investment thesis, emphasizing adaptability in labor markets and community needs while achieving significant growth in its rural business enterprises.

Original languageEnglish
Title of host publicationRetaining and Transitioning Businesses in Communities
Subtitle of host publicationStrategies in a New Era
PublisherTaylor and Francis
Pages202-213
Number of pages12
ISBN (Electronic)9781040386323
ISBN (Print)9781032805627
DOIs
StatePublished - Jun 26 2025

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