Abstract
The U.S. economy and its industrial competitiveness have been significantly affected by a globalized economy. At the academic level, especially with regard to business school curricula, there has been a strong call for adapting and developing business courses along the international dimension. This paper describes how a business school at a regional university developed a lower-division course in international business. The course aims to fulfill the need to internationalize and help meet AACSB requirements within the framework of the university”s strengths and limited resources. It also seeks to work within the university”s broad mission as a public institution for higher education in the arts and sciences.
| Original language | English |
|---|---|
| Pages (from-to) | 33-41 |
| Number of pages | 9 |
| Journal | Journal of Teaching in International Business |
| Volume | 2 |
| Issue number | 1 |
| DOIs | |
| State | Published - 1991 |
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