Expectations, alienation, and drinking motives among college men and women.

Relationships among three motivational variables (negative-personal functions of drinking, alienation, and perceived discrepancies between valued goals and expected success toward valued goals) were evaluated in a group of 257 college drinkers. As predicted, a positive relationship between alienation scores and the extent of discrepancies between values and expectations for academic and social success was found. Negative-personal drinking functions were positively associated with both alienation and value-expectation discrepancies. Results are discussed in terms of heuristic consistency and potential applications.