#StayMadAbby: Reframing Affirmative Action Discourse and White Entitlement on Black Twitter

Laurie A. Walker, Apryl Williams, Jason Triche, Lola Rainey, Madison Evans, Rebecca Calabrese, Nicole Martin

Research output: Contribution to journalArticlepeer-review

Abstract

Affirmative Action is a contested concept in the United States (U.S.). Fisher v. the University of Texas (UT) is a key recent case focused on Fisher, a White woman, an alleged victim of discrimination. Fisher spurred online discussion about race as a factor in university admissions. The authors analyzed 13,158 tweets using #StayMadAbby utilizing critical discourse analysis and thematic analysis surrounding Affirmative Action in university admissions. The results and discussion frame Affirmative Action discourse as a racial project. The content of #StayMadAbby demonstrates that social media can connect people experiencing marginalization, encourage discussion, and engender participation as an exercise of collective resiliency.

Original languageEnglish
Pages (from-to)716-730
Number of pages15
JournalJournal of Diversity in Higher Education
Volume15
Issue number6
DOIs
StatePublished - Jul 2021

Keywords

  • #staymadabby
  • Affirmative action
  • Black excellence
  • Social media
  • White entitlement

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